|
| Tuesday, Oct. 6 |
Conference |
| 7:30-8:30 a.m. |
Registration/Breakfast |
| 8:30-8:40 a.m. |
Introductory Remarks: Mark Ferguson, Associate Professor, Georgia Institute of Technology
and
Steve Salbu, Dean and Stephen P. Zelnak, Jr. Chair, Georgia Institute of Technology |
| 8:40-9 a.m. |
Welcome: Robert G. Cross, Chairman & CEO, Revenue Analytics |
| 9-9:45 a.m. |
Keynote Speech: Simultaneously Maximizing Consumer Value and Company Profit from Beginning to End
Doug Bippert, VP of Business Acceleration, The Coca-Cola Company |
| 9:45-10:30 a.m. |
Keynote Speech: Rebounding Tips: The Best (and Worst) Practices in Pricing and Revenue Management
Robert G. Cross,
Chairman & CEO, Revenue Analytics |
| 10:30-11 a.m. |
Networking Break |
| |
Track 1 |
Track 2 |
| 11 a.m. to 12:15 p.m. |
Panel Session A:
Playing to Win --Educating Senior Management and Converting Skeptics
Chair: Matt Busch,
Director, Pricing Strategy, Global Revenue Management, InterContinental Hotels Group
David Baran, Vice President, Marketing Strategy & Initiatives, Time Warner Cable
Bill Dudziak, Director, Pricing Analytics, The Home Depot
Sharon Hormby, Senior Director, Total Yield Systems, Marriott International
Sheryl Richards, Senior Director, Pricing & Revenue Management, Amtrak
|
Panel Session B:
Inside Out and Outside In – Winning Negotiated Deals at the Highest Margin
Chair: Mark Ferguson,
Steven A. Denning Professor of Technology and Management, Georgia Institute of Technology
Jack Easdale, Corporate Director of Revenue Management, Gaylord Hotels & Resorts
Jim Perry, Director of Pricing, AGCO
Mark Rudel, Director of Marketing, UPS
Robert Smith, Director of Corporate Pricing, Eastman Chemical Company |
| 12:15-1:30 p.m. |
Lunch |
| 1:30-2:15 p.m. |
Breakout Session A:
Inside The Box -- A Pricing and Revenue Management Journey from B2C to B2B
Bill Kotrba, Director, Revenue Management & Network Planning, Delta Cargo
|
Breakout Session B:
Disciplined Pricing in the Face of Uncertainty
Greg Creel, Senior Director of Strategic Pricing,
Equifax
|
| 2:15-3:30 p.m. |
Panel Session C:
Keeping Score --Measuring and Proving
Success
Chair: Dax Cross,
President, Revenue Analytics
Robert Buckley, Global Director, Revenue Management Systems, Starwood Hotels and Resorts
Phil Haan, Executive Vice President, Northwest Airlines (Retired)
Doug Santoni, Senior Vice President, Revenue Management, Royal Caribbean Cruises
|
Panel Session D:
Balancing Offense and Defense –Exploring the Art & Science of Revenue Growth
Chair: Molham Aref,
CEO, Predictix
Amit Aggarwal, Vice President, Revenue Strategy & Analytics, Clear Channel Radio
Krishna Arangode, Manager, US Region Order to Cash, Johnson & Johnson
Steve Sieracki, Vice President, Product Marketing, Shaw Industries
|
| 3:30-4 p.m. |
Networking Break |
| 4-4:45 p.m. |
Keynote Speech: Mobilizing Global Resources to Transform the Revenue Management Discipline
John Peyton, SVP, North American Operations, Starwood Hotels & Resorts |
| 4:45-5 p.m. |
Closing Remarks: Robert G. Cross,
Chairman & CEO, Revenue Analytics
and
Mark Ferguson,
Steven A. Denning Professor of Technology and Management, Georgia Institute of Technology |
| 5-6:30 p.m. |
Cocktail Reception |
|
|
